About Us

We aim to build a better every day, always thinking beyond and how we can have a positive impact.


Who We Help

We help you make strategic decisions, achieve your long-term objectives, reduce costs and grow your bottom line, whilst also keeping you fully compliant with the latest tax obligations.

73 Cornhill

London, EC3V 3QQ


Jack Bettell

Jack Bettell

My core focus is to simplify and reduce the burden on clients during deals. Transactions can be highly demanding for clients and maintaining ‘business as usual’ is crucial to successful M&A transactions, so facilitating this is my highest priority. For those that haven’t been through an M&A deal before, I enjoy bringing my experience to guide them through this unchartered territory.

Building strong and trusted relationships with clients is a key part of deal advisory and I want my clients to know that I am always available to them. I am just at the end of the phone, and willing to provide advice on issues no matter how big or small.

I specialise in advising clients on all aspects of their M&A strategy, whether looking to exit, raise capital, or make acquisitions. My goal is to engage early with clients. This gives the best possible chance of delivering successful outcomes at the best possible value.

If you’re interested…

I joined Gerald Edelman Deal Advisory in 2019. Prior to Gerald Edelman, I served as a senior analyst at a boutique M&A advisory business, completing several successful transactions across a wide range of sectors, including leisure, retail, professional services, transport, and manufacturing. I also have experience working as an analyst in an investment firm, focusing on the provision of capital for early-stage companies, particularly in the tech, data, education, and healthcare sectors.

I graduated from the London School of Economics with a degree in accounting and finance and I am a CFA Charterholder.

What is the most exciting thing on your bucket list?

I would love to go whale watching in Antarctica.

If you could have dinner with anyone who would it be?

Martin Johnson – captain of the England rugby side that won the 2003 World Cup. He is an inspirational leader who would have many stories to tell (and I think he would be a laugh too!)

What one piece of advice would you give your 10-year-old self?

Pressure is a privilege; feeling pressure means you’ve got a purpose and something worth working for, so embrace it – get out of your comfort zone!

If you could have any superpower, what would it be?

Teleportation. No longer will I have to brave the Central Line at rush hour! (and I also wouldn’t mind a quick trip to the beach at lunchtime too.)


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